1. The purpose of this Request for Proposal (the “RFP”) is to solicit proposals from interested bidders for providing “Hiring of a Firm for Nationwide Raast Awareness Campaign”. 2. The RFP is designed to assess whether bidders are able to provide the goods and services  required (hereinafter jointly and severally referred to as the “Services”), and through a  competitive and fair assessment, select a winning bidder for the Services for a long-term contract. 

3. Karandaaz Pakistan invites sealed proposals from interested and eligible bidders. Further  details on the Services required are provided in the Terms of Reference (Section 4 of RFP).4. The bidder will be selected, in accordance with the Procurement Policies and Procedures of  

Karandaaz Pakistan (the “KRN Policy and Procedures”). In the event of any conflict or  inconsistency in terms and conditions of the RFP and the KRN Policy and Procedures, the KRN  Policy and Procedures shall prevail. 

5. Karandaaz Pakistan anticipates issuing a Fixed Price Contract in PKR. 

6. An award will be made based on the Quality and Cost based selection.  

7. This RFP is only an invitation to the prospective Bidders to submit their proposal. It primarily  contains indicative terms for the Bidders to submit their proposals and does not confer any  rights to the Bidders. Any information contained in the RFP or provided to the Bidders is on  the terms and conditions set out in this RFP. Karandaaz is providing this RFP without any  warranty or representation, express or implied, as to its content, its accuracy or completeness  and may at its absolute discretion, but without being under any obligation to do so, update,  amend or supplement the information of this RFP. Each Bidder shall be responsible for  conducting its own investigation and analysis and should check the accuracy, reliability, and  completeness of this RFP and where necessary obtain independent advice. In case of conflict  between the provisions of this RFP and Addendum(s) to the RFP, the provisions of this RFP  shall prevail unless stated otherwise. In case of any conflict between the provisions of this RFP,  the decision of the Purchaser shall be final regarding the overriding effect of the respective  provision. 

8. Both technical and financial proposals must be submitted in a hard copy and electronically  through email with subject: “Hiring of a Firm for Nationwide Raast Awareness Campaign” on 4th August, 2025. Bidders must prepare one hard copy of the technical proposal and one hard  copy of the financial proposal, and submit them in separate sealed envelopes to the attention  of ‘The Procurement Department’ 1-E, Ali Plaza, D Chowk, Mezzanine Floor, Nazimuddin Road,  Blue Area, Islamabad, Pakistan. Bidders MUST also submit electronic copies of technical &  financial proposals through email at [email protected]. Bidders must also submit password protected electronic copies of financial proposal. Password for financial  proposal will be requested by Karandaaz procurement department at the time of financial  opening (if needed). 

Soft copy of the bids/proposals shall be considered in case of any discrepancy found with hardcopy. 

Yours sincerely,  

The Procurement Department 

Karandaaz Pakistan